Wednesday, December 17, 2008

Vera Wang Pulls Out of Lavished Tent Show

I came across an article in "the journal" (The Wall Street Journal for those of you that are in the know) about big name designers pulling out of lavish shows during Fashion Week. This is important because for years the big name designers would cover the cost of Fashion Week and the smaller core of diverse designer could ride their coat-tails all the way to fashion notoriety. It will be interesting to see what this means for Black designers that are looking to make a name for themselves in 2009.
Here is an excerpt from the article:

High profile designer Vera Wang has decided not to stage a pricey runway show in February in what could be the start of an exodus of American designers from the official New York fashion week venue.

Ms. Wang, who will hold a low key event at her new boutique in Manhattan's Soho district, is the most prominent designer to drop out of the shows. Earlier this week, designers Betsey Johnson and Carmen Marc Valvo said they would forgo the lavish runway productions that can cost up to $500,000 but provide important publicity to the labels.
"We feel that the intimacy of a smaller venue will be the perfect backdrop for the collection and is an appropriate statement for the times," Ms. Wang said in a statement.
Associated Press

A look from the spring 2009 Vera Wang collection at Fashion Week in New York in September.
The fashion industry is being hit hard by the pullback in consumer spending this holiday season. Department stores such as
Saks Inc.'s Saks Fifth Avenue and Neiman Marcus Group Inc., which are the main buyers of American designer labels, have reported steep declines in sales in October and November and have canceled orders.

by Cheryl Lu-Lien Tan (click to read full article)

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